The cognitive metaphor theory according to Lakoff and Johnson

Seminar paper from the year 2015 in the subject Speech Science / Linguistics, grade: 1,7, RWTH Aachen University (Institut für Sprach- und Kommunikationswissenschaft), course: Seminar zum Thema Semantik, language: English, abstract: What effects do metaphors have on thinking and what functions do they fulfill? The aim of the paper is to give a broad overview of the function and effect of metaphors and to examine their impact on thinking. For this purpose, examples from politics and advertising ...